Food Aid Programme
MyKasih Foundation does not give out food and supplies to the poor and needy on an ad-hoc basis. Instead, we make a long-term commitment to empower the people we help, regardless of their race or religion. Families undergo financial counseling and their children attend education workshops given by our volunteers. In the near future, we expect corporations to offer job placements and more long-term training.
Donors and recipients have been enthusiastic and pleased with the outcome of our projects. Transparency and accountability are traits our donors value when deciding to sponsor our projects. Our donors and volunteers understand that helping the poor and needy in their neighbourhoods in which they live, work and play will lead to a better environment for everyone living there.
How the MyKasih Programme works:
- Donors entrust MyKasih with their monetary contributions.
- Government/established welfare agencies identify and select needy families and give their details to the MyKasih Foundation. Agencies use qualitative and quantitative factors to assess the eligibility of the recipients, i.e.: the number of members in the family, household income, ownership of assets, etc.
- Each family will elect a recipient. A monthly allowance is deposited into the recipient MyKad account.
- Recipients shop at participating retailers for essential goods such as rice, bread and flour etc.
- Recipients use their MyKad to make payments.
- ePetrol administers the payments and reconciliations between retailers and the MyKasih Foundation.
The process is efficient, secure and most importantly, transparent.
The computerized system enables us to provide audit trails and analyses on demographics and consumption patterns. This makes it easy for sponsors to track their donations and for MyKasih to fine-tune the system.
Because recipient families have a choice in when and what to buy, they learn to better handle their budgets and also gain a measure of autonomy in their lives. They feel they are gradually becoming part of the population mainstream. When people no longer feel like social outcasts, increased national pride and social unity are the positive results.